“Blended learning can help address many critical business problems such as supporting global employee learning, reducing travel and subsistence expenses as well as increasing productivity in a competitive environment,” says Christophe Ferrandou, C.E.O. of goFluent. “Of course, organizations should assess the value of learning at all levels of the business, especially identifying the benefits, costs and risks.
“Many blended learning programs, owing to their innovative nature and enterprise-wide — often global — scope become highly ‘visible’ to those in the boardroom,” he continues. “Typically, learning programs support overall learning strategies which, in turn, are aimed at achieving business goals — so it is perfectly understandable that organizations should try to measure these programs’ ROI.”