Social Networks to Grow Through 2017

According to the latest forecast of Internet, broadband and social network users worldwide, eMarketer estimates that 1.61 billion people will log in to social networking

sites at least monthly, from any electronic device. That’s a 14.2% gain on social networker numbers from 2012, and double-digit growth is expected to continue for another year. By 2017, 2.33 billion people will use social networks.

The same organization estimates that Facebook, the world’s largest social network, will reach a worldwide monthly user base of 1.026 billion this year. The U.S. remains the single country with the greatest number of Facebook users, at 146.8 million this year, and India comes in a distant second. But with India’s large population and high expected growth rate, eMarketer believes it will develop the largest Facebook population of any country in the world by 2016.

—Source: eMarketer, Nov. 2013

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