Web Conferencing = $880 Million

Wainhouse Research says that the prospects for interactive whiteboards, Web conferencing and other platforms like Second Life are broad and deep, with few major short-term barriers in sight.

The company concludes that the educational and training portion of the interactive whiteboard market will total approximately $880 million in 2009, and will grow to almost $2 billion by the end of 2014.

Interactive whiteboards will continue to be strongest in higher and primary/secondary education, while Web conferencing will thrive in corporate training.

“Educators are taking advantage of stimulus funding in the U.S. and major governmental initiatives elsewhere to acquire these tools to improve the learning experience, while corporate trainers are responding to imperatives for improved training efficiencies in business,” says study author Alan D. Greenberg. “New-use cases for these tools are making them more compelling than ever before. Meanwhile, some of the vendors and service providers are doing a great job — better than we’ve seen in adjacent technology markets — of creating enabling factors” (easy-to-use technologies, assessment and measurement tools and user-enabling programs).

Volume One of this report series covers course management and learning management systems, and Volume Two covers videoconferencing, streaming video and lecture-capture solutions. Each volume of the series is available individually or as part of a complete bundle.

Details are available at www.wainhouse.com/reports. For purchase information, contact Sara Fargo at (781) 934-6165 or sfargo@wainhouse.com.

Wainhouse Research says that the prospects for interactive whiteboards, Web conferencing and other platforms like Second Life are broad and deep, with few major short-term barriers in sight.

The company concludes that the educational and training portion of the interactive whiteboard market will total approximately $880 million in 2009, and will grow to almost $2 billion by the end of 2014.

Interactive whiteboards will continue to be strongest in higher and primary/secondary education, while Web conferencing will thrive in corporate training.

“Educators are taking advantage of stimulus funding in the U.S. and major governmental initiatives elsewhere to acquire these tools to improve the learning experience, while corporate trainers are responding to imperatives for improved training efficiencies in business,” says study author Alan D. Greenberg. “New-use cases for these tools are making them more compelling than ever before. Meanwhile, some of the vendors and service providers are doing a great job — better than we’ve seen in adjacent technology markets — of creating enabling factors” (easy-to-use technologies, assessment and measurement tools and user-enabling programs).

Volume One of this report series covers course management and learning management systems, and Volume Two covers videoconferencing, streaming video and lecture-capture solutions. Each volume of the series is available individually or as part of a complete bundle.

Details are available at www.wainhouse.com/reports. For purchase information, contact Sara Fargo at (781) 934-6165 or sfargo@wainhouse.com.

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